Marketing Tools for Realtors

The new advertising supersystem by Adobe

By |March 26th, 2019|Categories: Marketing Tools for Realtors|Tags: , , , |

Artificial intelligence is probably the number one news story since the smart phone. The name of the technology certainly captures the imagination. But mainstream AI is really just statistics and semantic relationships that materialize nuances in data patterns. It seems spooky when a search engine knows what we're looking

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Receive more leads by using a niche site

By |January 26th, 2019|Categories: Agent iFrame, Marketing Tools for Realtors|Tags: , , , |

  Shared needs, common interests, and similar lifestyles tend to create lucrative niche markets which allow Realtors to show off their marketing skills. Identifying an unserved niche is exciting because it means you've found a virgin market that may be especially profitable or have an attractive growth trajectory. Finding

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The new marketing triangle and social media

By |December 22nd, 2018|Categories: Marketing Tools for Realtors|Tags: , , , , |

Marshall McLuhan was a famous Canadian researcher who developed critical theories on “hot” and “cool” media technologies in the early 60's. He coined the phrase, “the medium is the message”, which is a theory that states a medium embeds itself in a message and subsequently influences how the message is

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WordPress and the power of blog

By |November 14th, 2018|Categories: Marketing Tools for Realtors, Surveys and Research|Tags: , , , , |

A recent study by the National Association of Realtors highlighted the issue of keeping up with technology. It was cited as one of the most challenging problems the membership was facing. Perhaps the greatest challenge for non-techies is sorting the fads from the trends so resources are allocated wisely to

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Investing in Marketing Trends

By |October 9th, 2018|Categories: Marketing Tools for Realtors|Tags: , , |

Most salespeople are willing to budget for a sensible marketing plan but some worry to the point of inaction. A common response is, “Who knows what new technology will come out next year and make everything obsolete?” Sometimes a personal endorsement persuades coworkers to buy into a hot, new marketing

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Website content that really differentiates your business: fiduciary duty, full disclosure, privacy, errors & omissions insurance

By |September 21st, 2018|Categories: Marketing Tools for Realtors|Tags: , , , |

How is a Realtor® supposed to stand out from her competition online? It's a question that webmasters and marketing assistants hear often and struggle to answer. They do their best to write cheerful website copy but the problem is that everyone says the same thing, and the result is noise.

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Realtor Website – No Fee, No Contracts to Sign

By |June 28th, 2017|Categories: Agent iFrame, Marketing Tools for Realtors, Wordpress|

Are you looking for a low-cost Realtor website for your business? With Agent iFrame® Jumpstart, you receive a free Wordpress site with pre-written content, a nicely formatted layout, and some basic SEO optimization. Here are some of the features you can use to compare with other IDX and DDF® website

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