NAR Technology Survey – Part 1
As the real estate industry evolves, technology continues to play a pivotal role in shaping the way real estate professionals conduct business. This year’s Technology Survey, conducted by the National Association of REALTORS® Research Group, offers invaluable insights into the technological tools that are transforming the sector. The survey,
Automating Social Media with ChatGPT
As a seasoned real estate professional, you understand the importance of maintaining a strong presence on social media. It’s where your potential clients are, scrolling through their feeds, seeking their dream homes, or just browsing for inspiration. However, managing your social media accounts can be time-consuming, especially when you’re
C.A.R.E. About Your A.I. Work
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Building Trust and Mitigating Conflict in the Transaction
Cognitive dissonance is a psychological phenomenon that occurs when an individual holds two or more conflicting beliefs, values, or ideas. In the context of real estate, cognitive dissonance can arise when a buyer or seller experiences a conflict between their beliefs and actions, or when they are presented with
Boxibl: Small Homes That Unfold In One Hour
Boxabl is a Las Vegas-based housing construction technology company that provides prefabricated houses called Boxabl Casita. These tiny homes have walls, a floor, and a roof that fold into each other to form a self-contained transportable unit. The most impressive thing about these is their unpacking and mounting time:
Custom Course Development
Are you thinking of developing a training program for your new agents and administrative staff? Your programs should consider the strategy of generative learning, which involves learners actively creating their own knowledge and understanding of a topic. In this blog post, we will explore the findings of Grabowski’s (2004)
More Brokerages Abandon the National Association of Realtors
This article in the NY Times discusses the recent decision by the National Association of Realtors (NAR) to allow brokerages to operate as independent entities, thereby enabling them to function without a requirement to join NAR. This move is expected to have significant implications for the real estate industry,
Property Trends for Investors
Trends in the Canadian Private Apartment Rental Market The Canadian private apartment rental market has witnessed notable trends and changes over the past few years, with data available up to October 2022. This report provides an analysis of key statistics, including the number of private apartment units, vacancy rates,
Is Pay Per Click Right for You?
Pay-per-click (PPC) advertising is a popular marketing strategy for real estate agents. It is a cost-effective way to drive traffic to your website and generate leads. However, there are some issues around this method of advertising that you should be aware of. One of the biggest issues with PPC